Scope of Work:

• Brand Consulting
• Brand Identity
• Brand Naming
• Print Design
• Environment Design
• Interior Design
• Website Design
• Photography

Imajine That is a child interactive educational play space where families can create and learn together.

Challenge: There was a desire to expand into schools as pop-ups and develop partnerships with educational affiliates such as Jump Start and PBS for Extended Day educational programs.

Solution: While there was a strong foundation set for Imajine That, they lacked brand consistency. There was a need to create a stronger brand mark and presence in order for her to grow. Snakebite approached this project with a child in mind. We redesigned the logo to reflect creativity and playfulness. The new brand color palette is bright, fun and cheery. Imajine That’s logo, tagline, marketing collateral, website, environmental signage, membership programs and event promotions were all impacted and redesigned to drive results.

Result: Within months, partnerships were gained and programs were placed in multiple Boston Public School Districts.